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Virgin Radio Popsicle Meltdown Contest at Kits Beach Boathouse
Friday, July 30th at 12 p.m.
Want to beat the heat this long weekend, and use your hot body to win a trip to California? Join Virgin Radio on July 30th for the Popsicle Meltdown contest, where Vancouverites use their fine, fresh, sun-kissed bodies to melt their popsicles.
Inspired by Katy Perry’s hot new summer single “California Gurls,” Virgin Radio’s bringing a cooler full of popsicles down to Kits Beach.
The first 50 people to show up in front of The Boathouse at 12 noon will be entered into a draw, with 10 people going head to head in an attempt to melt as many popsicles as they can in 10 minutes. The winner wins a trip for two to California, and all 50 people receive a coveted limited edition Virgin Beach Ball and a copy of Katy Perry’s CD. One lucky individual will also win a $500 gift certificate from the Boathouse. Adding to the zaniness, Virgin Radio will also reward the best dressed “California Gurl” AKA “Katy Perry” that day.
“We know that nothing comes close to Vancouver’s West Coast so we’re encouraging everyone to channel their inner Katy Perry and strut their stuff, and show us just how HOT Vancouverites can be in our Popsicle Meltdown contest,” says Crosby McWilliam, Promotions Director at Virgin Radio. “They can be as creative as they want in their melting techniques – I heard armpits are quite effective!”
Event details:
What: Virgin Radio Popsicle Meltdown Contest
When: Friday, July 30th at 12 p.m.
Where: The Boathouse on Kits Beach, 1305 Arbutus Street, Vancouver
http://www.youtube.com/watch?v=LRvptTk7IbU
