Vancouver chef wraps up ride across Canada for sustainable seafood

Photo sourced from Ned Bell's Facebook page.

Photo sourced from Ned Bell’s Facebook page.

After 67 days of riding his bike across Canada, Ned Bell is so close to home he can almost taste the salty Pacific Ocean air.

The Vancouver chef set out from Newfoundland on July 1 to cycle across the nation to raise awareness for sustainable seafood. His goal? To create a movement which, within in the next 10 years, allows every Canadian to easily and readily access sustainable seafood.

Bell has also been rallying to raise support for a National Seafood Day, which would happen annually on March 18.

Ned Bell (left) takes a break from cycling for a selfie with TV personality Bob Blumer.

Ned Bell (left) takes a break from cycling for a selfie with TV personality Bob Blumer.

On September 12, Bell expects to complete his 8,700-kilometre-journey after 72 days on the road. A celebration is in the works at the Four Seasons Hotel, where Bell is the executive chef. At the event, he’ll recount tales of his big ride and talk about his cause.

The event is open to all supporters and will involve other local chefs who are part of the sustainable seafood movement, such as Rob Clark from the Fish Counter and Frank Pabst from Blue Water Café and Raw Bar.

Proceeds from the $40 tickets, which include a tasting a seafood dishes and B.C. wines, will go to the Chefs for Oceans foundation.

Minami restaurant's wild salmon sushi. Photo sourced from oceanwise.com

Minami restaurant’s wild salmon sushi. Photo sourced from oceanwise.ca

Vancouver has long been at the forefront of Canada’s sustainable seafood movement. The Vancouver Aquarium’s Ocean Wise program launched in 2005, encouraging restaurants to put a symbol next to menu items that are ocean-friendly choices.

It now counts 525 partners across Canada, and has launched an iPhone app to help consumers locate Ocean Wise restaurants and make responsible choices.

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